Family Digital Add-on for Colosseum & Vatican Tickets
Add a family-friendly digital adventure to your Vatican or Colosseum tickets. No guides. No fixed schedule. Extra revenue per booking.
Built by the team behind family experiences in Rome since 2016.
Turn a ticket into a memorable family experience
Families explore at their own pace through audio stories, riddles and missions designed for children aged 7-14 and their parents.
- ✓ Works as a digital upgrade to existing ticket products
- ✓ No guide capacity or fixed time slots required
- ✓ Unique access codes for tracking and reporting
What it is
LooksArt is a self-guided family adventure app for Rome’s most iconic landmarks. It adds storytelling, riddles, missions and a route to a standard visit.
Storytelling audio
Not a robotic audio guide. Families follow a narrative that explains history in a clear and engaging way.
Interactive missions
Children search, answer, solve and lead. The phone becomes a tool for real-world exploration.
For the whole family
Designed for children aged 7-14, but built as a shared cultural experience for parents too.
Why ticket operators add LooksArt
You already sell access. LooksArt helps families turn that access into meaning, engagement and memory.
Extra revenue
Add a family upgrade to the same ticket booking and increase average order value.
No operations
No guides to hire. No time slots to manage. No meeting point complexity.
Stronger family product
Differentiate your Vatican and Colosseum offers with a clear family-friendly upgrade.
How it works
A simple bundle model that fits your existing ticket flow.
You add LooksArt as a family upgrade
For example: Vatican Museums Ticket + Family Adventure App or Colosseum Ticket + Family Quest App.
The family receives an access code
Each booking gets a unique promo or activation code. This makes reporting and revenue share simple.
They download the app and start the adventure
Families explore independently, at their own pace, with audio stories, riddles and missions.
You receive monthly reporting
We track activations by partner code and provide a clear monthly report.
Simple pilot economics
Start with one product, one destination and a clear 30-day test.
| Item | Suggested model |
|---|---|
| Retail add-on | €15 per family |
| Partner margin | 30% |
| Pilot | No minimum volume for the first test |
| Tracking | Unique promo/access codes + monthly report |
Request free test access
Want to see how LooksArt works before discussing a pilot? Request free access to the first stops of our Vatican Museums family route.
- ✓ Test the first 3-5 stops inside the Vatican Museums route
- ✓ See how families follow the story, riddles and missions
- ✓ Evaluate how it can work as an add-on to your ticket products
We will send you a partner demo code and short instructions by email.
Ready-to-publish product positioning
Use LooksArt as a family upgrade inside your Vatican or Colosseum ticket product.
Vatican Museums Ticket + Family Adventure App
- Explore the Vatican Museums through a self-guided family adventure.
- Keep children engaged with audio stories, riddles and missions.
- Move at your own pace without a group or fixed guide schedule.
- Designed for children aged 7-14 and their parents.
- Works as a digital add-on to a valid Vatican Museums entrance ticket.
Colosseum Ticket + Family Quest App
- Turn your Colosseum visit into an interactive family quest.
- Discover gladiators, ancient Rome and hidden details through storytelling.
- Children solve missions while parents enjoy a meaningful cultural visit.
- No guide, no group, no fixed start time.
- Works as a digital add-on to a valid Colosseum entrance ticket.
Why families buy it
Parents do not just want entrance. They want their children to understand, participate and remember.
Learning through play
History becomes easier to understand when children actively search, solve and connect facts to the real place.
Own pace
Families can pause, slow down, skip, rest and continue without disturbing a group.
Better screen time
The phone becomes a tool for real-world discovery, not a distraction from the visit.
Let’s test one Vatican or Colosseum product
Start with a 30-day pilot, unique access codes and a simple monthly activation report.
Request partner demo